From a brand relaunch for David Lloyd clubs to fun animated GIFS for Puttstars….
We create high-impact stills and motion for gyms and leisure brands — content designed not just to look good, but to drive engagement and membership. From peak-time intensity to moments of recovery, we capture club life in a way that feels real, aspirational, and easy to buy into.
Every shoot is built with marketing in mind. Clear messaging, strong visual hierarchy, and assets that work seamlessly across campaigns — from digital and social to in-club and large-format. Gyms in full flow, spaces that sell the experience, and people that feel relatable but elevated.
Working across multiple locations, we produce cohesive content libraries that give marketing teams flexibility — consistent, on-brand assets that can be rolled out across platforms and over time. Whether it’s a brand refresh, a new campaign, or ongoing content, the focus is simple: create work that attracts attention, builds connection, and gets people through the door.
The Club Company
We travelled nationwide, shooting a mix of stills and video across gyms, spas, and golf courses. The result? A fresh library of content for TV ads, websites, and socials — energetic, polished, and full of life.
David Lloyd Clubs
To refresh their brand identity, we captured the buzz, balance, and inclusivity of club life with models of all ages. The images bring warmth and personality to their campaigns.
Hertsmere Leisure
Our photography became larger-than-life wall art — floor-to-ceiling images designed to inspire members the moment they walk through the door. Bold, motivational, and immersive.
Puttstars
For the launch of this new golfing experience, we created playful animated GIFs — fun, energetic loops that added movement and character to their digital marketing.
